black entertainment strategy

  • From Pawns to Kings: BET’s Game of Chess in the Battle for Black Audiences

    From Pawns to Kings: BET’s Game of Chess in the Battle for Black Audiences

    This article about BET Original series dominating the list of top cable shows among Black audiences got me thinking. About chess!  I’m not the most prolific chess player ever. And I’m not the guy that’s going to be able to tell you the names of strategic chess openings, call out any of the great players,…